Costa Magallanes in Tenerife is a newly established coastal brand designed to highlight the beauty and charm of Granadilla de Abona’s 16-kilometer coastline.
Named after the famous explorer Ferdinand Magellan, this area is home to picturesque beaches like El Médano and La Tejita, blending rich history with tranquil, authentic coastal life.
Monte Rosso
The southeast of Tenerife, particularly the municipality of Granadilla de Abona, needed an upgrade. A brand was developed to strengthen its position within tourism policy and to increase international recognition. To support this idea, a new name was sought for the coastal area that would unite the various beaches of Granadilla under one title. Thus, Costa Magallanes was born.
A name was sought and found; the new name refers to the famous Portuguese explorer Ferdinand Magellan, who, on October 1, 1519, anchored his fleet of five ships off Playa La Tejita during his expedition to Malacca—his first voyage around the world. At that time, the port, aptly named Monte Rosso, was located there, where they needed to stock up on water and firewood.
Wikipedia
According to Wikipedia, Ferdinand Magellan was a Portuguese explorer born as Fernão de Magalhães. Among his achievements, with his ship “Victoria,” he discovered the Strait of Magellan, the passage between the South American mainland and Tierra del Fuego. Magellan hoped to sail past South America to reach the spice islands (the Moluccas). In doing so, he passed by the Canary Islands and made a stop near El Médano.
In 1519
In the summer of 1519, roughly 500 years ago, the great sea adventure began, ultimately becoming the first voyage around the world and one of the most significant events in human history. Captain Fernando de Magallanes led this expedition of five ships, departing from Seville in search of a new route to the spice market in the Moluccas.
After Magellan’s death, it was Juan Sebastián Elcano who returned to the Iberian Peninsula after a journey lasting three years and 30 days. This expedition passed by Granadilla de Abona in the summer of 1519, anchoring near Monte Rosso (Red Mountain). This, according to the story “The First Voyage Around the World,” is the main chronicle from the diary of Italian Vicenza Antonio de Pigafetta.
Local Character
Costa Magallanes is the new, pleasant-sounding name used to describe the 16-kilometer-long coastline of Granadilla de Abona, where the famous beaches of El Médano, La Tejita, Los Abrigos, El Confital, Playa Chica, and La Mareta are located.
Not only is the physical coastline being promoted, but a wide range of aspects including culture, sports, education, and history also feature in the promotional efforts. This is done without detracting from the authentic local character of the coast in all its facets. No mass tourism; the municipal government is committed to preserving the scent and atmosphere of a fishing village.
Costa Magallanes
Only tranquility, relaxation, familiarity, and windsurfing form the cornerstones, which is also the focus of upcoming promotional campaigns.
Costa Magallanes also connects to a global network of thirteen cities where Magellan’s journey passed, and Granadilla hopes to soon become a member of that network.
The tourist brand name for the collection of beaches—El Médano, La Tejita, Los Abrigos, El Confital, Playa Chica, and La Mareta—is now a reality. Costa Magallanes is now a fact.
From now on, Costa Magallanes will be listed alongside the likes of Costa Brava, Costa Adeje, Costa Brava, and many other Spanish coasts. Just so you know.
More HISTORY can be read [HERE]
Pixabay © Photography
Costa Magallanes in Tenerife ©
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